Trade data can help companies identify the best countries to target their exporting efforts. Companies can gauge the size of the market for their product as well as develop a price strategy to become competitive.
This comprehensive news collection is ideal for exploring issues and events at the local, regional, national and international level. Its diverse source types include print and online-only newspapers, blogs, newswires, journals, broadcast transcripts and videos. Use it to explore a specific event or to compare a wide variety of viewpoints on topics such as politics, business, health, sports, cultural activities and people. Content is easily searched and sorted through an intuitive, map-based interface.
Use industry codes (NAICS and SIC) to refine your search for more accurate results.
US and global industry reports, including overviews, industry performance, and outlook, key companies and statistics, operating conditions, and useful infographics. Business environment profiles, including consumer behavior, demographics, economics, commodities, and financial markets. Search by NAICS code or keywords.
Addresses marketing challenges, opportunities, and problems encountered by firms, industries, and governments on a global scale. Contains significant contributions to the fields of global marketing form scholars, practitioners, and public policymakers.
Written for technically oriented professional market researchers and academicians. Articles cover concepts, methods, & applications of marketing research, as well as reviews and comments relating to the research industry and its practices.
Search marketing journals at once including the Journal of Marketing, Marketing Bulletin, Marketing Theory, Journal of Global Marketing, Journal of Marketing Research, Marketing Management, International Journal of Research in Marketing, Journal of Consumer Research, and Journal of Marketing Management.
Need help getting started on your graduate-level academic writing? Check out the MCM Academic Writing Guide for help with constructing your research question, evaluating information, or APA formatting.