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M.S. Marketing & Communication

The purpose of this library research guide is to provide students with access to library resources that will assist them in the completion of projects and assignments.

Marketing Plans: How to Prepare Them, How to Profit from Them by Malcolm McDonald; Hugh Wilson
ISBN: 9781119217138
Publication Date: 2016-11-21
Integrated Marketing Communication: Pentacom by Malaval Philippe; Abbo Marie-Hélène; Muneesh Muneesh; Décaudin Jean-Marc
ISBN: 9789332558359
Publication Date: 2015
Communications Writing and Design: The Integrated Manual for Marketing, Advertising, and Public Relations by John DiMarco
ISBN: 9781119118916
Publication Date: 2017-03-14